Welcome to my portfolio. My experience lies in many facets of design including print, web, user experience, and visual art. I produce functioning layouts, with clear designs. I am also a visual artist and enjoy incorporating my art into designs whenever possible.
Print projects graciously open up a different means for layout design and usability than web. In the printing realm, I am exploring the idea of flow in a more tangible sense.
This project provided an opportunity to display my artistic talents within the guidelines of a print project. The process was straightforward – my director wanted a vintage feel in the brochure to produce a more personal touch to the itinerary pages. This is what I came up with:
Ads are about how I can visually impact the viewer, so they need to stand out more than any other ad in the magazine. Vacation advertising is about showing a location or activity that makes the viewer say, "I want to go there!".
Published works include Outside Magazine, Sunset Magazine, Coastal Living, National Geographic Traveler, Robb Report, Recommend, and Travel Age West.
I want to add this quarter page ad because it was pro bono and turned into a nice layout: exquistly strong and delicate elements throughout:
This collection of tri-folds are corporate specific; clean with precise descriptions. These were conceived out of the notion that most wholesale insurance broker companies do not have an in-house designer to produce collateral on an as-need basis. I wanted to provide the brokers with solid materials to aid them in enforcing their visit with key wordage supporting what the company does as well as offer something visually stimulating:
Liquor labels are fun to make, so a side project of mine was to come up with a liquor company name (Flag) and a slogan (’Raise Your Colors’).
I put together a couple of concepts to show my thought process in designing a layout.
Brown & Riding Insurance Services needed a site where underwriting brokers could one-time sign-in to fill out various insurance forms and applications for quick turnaround quotes. The biggest need was to sign-in on this site to another site database where documents were then viewed.
I felt the site does what it needs to do: help underwriters work through the site’s company to obtain quotes for their clients. It was my first site where I implemented cs call back to the SQL server to generate lists:
A team of four, our challenge was to initiate the design process of a road trip application for mobile devices. After coming back to the table with our research, we discovered what would set us apart from the other teams in this assignment was to come up with a bike road trip app. Deciding on this direction, we came up with more ideas, a persona, storyboard, and we each did a portion of the application.
This was a visual design challenge. I was required to only present visual pros and cons, and then provide a solution.
I created two maps for new intineraries. I needed to create maps that looked exactly like the ones that had been previously created. Accurate coastlines were particularly important, since the cruises were not port-to-port destinations, but rather cove and inlet stopovers. These maps can be seen both on web and in print:
Mexico’s Sea of Cortés
I design and build out email newsletters with cross-email server compatibility in mind. I am familiar with several email service companies, and I am very versed in CAN list policies and email management best practices. Here are just a few of the emails I built from scratch.
Holland America Line
Art Is Not Bricks Piled On Top Of Each Other
It Is The Mortar That Sticks Us Together
And It Says We Exist